During my calling blocks, the first thing I do before I dial is pull up the Gehegan calling guide. The Gehegan calling guide has helped me to be more assertive, confident and hang in there for the magic number - three. I appreciate how straightforward, simple and concise the Gehegan calling guide is. It focuses on obtaining appointments with clients and not “getting into the weeds” with client questions and objections. Whether you are new to banking or a seasoned professional, using the guide will make you better at one of the most important tenets of the sales process – booking appointments!